How each video player looks different in dimensions of 16:9, 9:16, 1:1, 4:5, and 1.91:1 when embedded — Videos look different when you embed them using different video hosting platforms. More specifically, embedded video players treat video dimensions differently, including: 16:9 (YouTube Video, Twitter/X Post) 9:16 (TikTok, Instagram Reels, YouTube Shorts) 1:1 (Instagram Post Square, Facebook Video)

Atlassian recently announced its plan to acquire video messaging startup Loom for $975 million. Loom was previously valued at $1.5 billion. The former unicorn joins Atlassian to create the future of work communication, aimed primarily at enterprise organizations. Whenever a startup gets acquired like this, it’s a significant moment for…

A step-by-step handbook that guides you through the 17 phases of launch starting with an idea to generating millions in revenue. — Product launches are hard. There’s never a “right time” to launch, which is why most products flop. But when they succeed, whew, there’s nothing better. I’m on my fourth product at Hopin, a community platform called Superwave (beta). Before Hopin, I launched: An app A book

In media, consumer products, SaaS, health, and services — Whenever I get a business idea, I write it down in a note on my phone. I have 2,807 notes (they’re not all business ideas). I revisited them Here are a few of the latest business ideas I’ve been thinking about: 1. Get on the 🐝 train

OpenAI’s mysterious, nontraditional approach to marketing actually comes from Apple — This story was first published in our newsletter — subscribe to get our next update in your inbox: https://www.ehandbook.com/subscribe

How to reach 1.6 billion monthly active users hiding under your nose on the internet — This story was first published in our beehiiv newsletter — subscribe to get our next update in your inbox: https://www.ehandbook.com/subscribe Confession: My Reddit posts always get banned. If you’re a scrappy entrepreneur or marketer like me, I bet you’ve done this before: You just released a new feature or a new piece of content and you want…

How founders and marketers can create a viral brand like Liquid Death and takeaways for brands that might not want to be as “Liquid Deathy” — I’m not going to repeat the story of Liquid Death. If you’re curious, CNBC Make It did an excellent interview with the founder Mike Cessario here.

Entrepreneur’s Handbook announces new newsletter, new podcast season, and updated branding and mission. — Dear Medium Friends, When I first started writing on Medium in 2014, I quickly became obsessed. I was a newbie writer, but I became smitten by the Medium editor. It was minty fresh, clean, and minimalist. Hat tip to the early design team, such as Marcin Wichary. Like many writers…

Here’s what marketers can do instead to control their top-of-funnel. Don’t wait on this. — TLDR: Community Is The New Organic GTM Strategy. Marketers, Google just revealed substantial changes at Google I/O 2023. Historically, paid and organic traffic drive the top of the marketing funnel. But Google revealed new generative AI updates poised to keep users on Google longer, nosediving organic traffic and disrupting the…