How This Struggling Startup Got Acquired For $975 Million: 4 Key Lessons

Dave Schools
5 min readOct 26, 2023
Loom’s cofounders

Atlassian recently announced its plan to acquire video messaging startup Loom for $975 million. Loom was previously valued at $1.5 billion. The former unicorn joins Atlassian to create the future of work communication, aimed primarily at enterprise organizations.

Whenever a startup gets acquired like this, it’s a significant moment for the…

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Dave Schools

#2/VP Growth at Hopin. Bylines in CNBC, BI, Inc., Trends, Axios. Founder of Entrepreneurship Handbook (230k followers). Cofounder of Party Qs app. Dad of 3.